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Cookie Policy

About this Cookie Policy

At Sureix, we’re working hard to serve our customers a little better every day. Looking after the personal data you share with us is a hugely important part of this. We want you to be confident that your data is safe and secure with us and understand how we use it to offer you a better and more personalized experience.

This Cookie policy explains what cookies are and how we use them. You should read this policy so you can understand what type of cookies we use, the information we collect using cookies and how that information is used. For further information on how we use, store and keep your personal data secure, see our Privacy Statement.

What are Cookies?

A cookie is a small amount of information that’s downloaded to your computer or device when you visit certain websites. We use a number of different cookies on the Shopify website, including strictly necessary, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

Why We Use Cookies

Using the knowledge of your previous visits to our website, we can enhance subsequent visits by tailoring our content to match your requirements. When you visit our website we automatically collect certain information about the device you use to do so (“your device”), including information about your web browser, IP address, time zone and some of the cookies that are installed on your device. Additionally, as you browse the website we collect information about the individual webpages or products that you view, what websites or search terms referred you to the website and information about how you interact with the website. We refer to this automatically collected information as Device Information.

How we collect Information using Cookies

We collect Device Information using the following technologies:

“Cookies” are small data files that are commonly stored on your device when you browse and use websites and online services and often include an anonymous unique identifier. They are widely used to make websites work, or to work more efficiently, as well as to provide reporting information and assist with service or advertising personalization.

“Log files” track actions occurring on the website and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

“Web beacons”, “tags” and “pixels” are electronic files on the website used to record information about how you use the website.

Here is a list about the main types of cookies we use and what we use them for. When we mention “cookies” we also mean web beacons, pixels and other technologies that collect information in a similar way to cookies and when we mention “websites” we also mean mobile applications and emails.

  1. Essential cookies

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. For example, we and our Service Providers may use these cookies to authenticate and identify our customers when they use our websites and applications so we can provide our service to them. They also help us to enforce our Website Terms of Use and Terms and Conditions of Business, prevent fraud and maintain the security of our service. Without these, cookies services you have asked for, like shopping baskets, cannot be provided. Because these cookies are strictly necessary we do not need to ask for your consent to use them.

  1. Performance and Functionality Cookies

These cookies are not essential but help us to personalize and enhance your online experience with Sureix. For example, they help us to remember your preferences and prevent you from needing to re-enter information you previously provided (for example, during sign up). We also use these cookies to collect information (such as popular pages, conversion rates, viewing patterns, click-through and other information) about our visitors' use of our products and services so that we can enhance and personalize our website and products and services and conduct market research.

The functional cookies we use include:

  • User-centric security cookies to detect authentication abuses for a limited persistent duration, like repeated failed login attempts. These cookies are set for the specific task of increasing the security of the service.
  • Multimedia content player session cookies (flash cookies) are used for the duration of a session to store technical data needed to play back video or audio content (e.g. image quality, network link speed, and buffering parameters).
  • Load balancing session cookies are used for the duration of the session to identify the same server in the pool in order for the load balancer to redirect user requests appropriately.
  • User interface customization persistent cookies are used to store a user’s preference regarding a service across web pages.

Sureix is dedicated to user experience and we use many tools to help us improve our website and our commerce platform. To this end, we use reporting and analytics cookies to collect information about how you use our website and how often. These cookies only gather information for statistical purposes and only use pseudonymous cookie identifiers that do not directly identify you.

The performance cookies we use include:

  • First party analytics cookies - We use these cookies to estimate the number of unique visitors, to improve our website, and to detect the most searched for words in search engines that lead to a webpage. These cookies are not used to target you with online marketing. We use these cookies to learn how our website is performing and make relevant improvements to improve your browsing experience.

Third party analytics cookies - We also use Google Analytics and other third-party analytics providers listed below to help measure how users interact with our website content. These cookies “remember” what our users have done on previous pages and how they’ve interacted with the website. These analytics cookies may also tell us how many of our visitors are male or female and may summarise the number of visitors who fall within certain age ranges, or certain interest categories. However, this sort of information is not linked to any individual; it just shows us what percentage of our visitors fall in particular categories. For more information on Google Analytics, visit Google’s information page. For instructions on how opt out of Google Analytics, see below.

We will not pass this data to third parties in such a way that would allow them to identify visitors personally. However, we may associate this cookie data with other personally identifiable data submitted by you (for instance when you submit a form, or partially complete a form, or leave items in your shopping basket), in order to make sure that our communications are as relevant to you as possible.

Sometimes we may use this data to highlight our products or services which we think will be of interest to you based on your use of our website, or to contact you and offer help if you appear to be having difficulty completing an order.

We may also use third party cookies during e-commerce transactions to help prevent fraud.

  1. Advertising cookies and resettable device identifiers

Interest-based ads are online ads that are tailored to your likely interests based on your use of various apps and websites across the Internet. If you are using a browser or social media, then cookies and web beacons, for example facebook pixels, can be used to collect information to help determine your likely interests. If you are using a mobile device, tablet, or streaming media device that includes a resettable device identifier, then that identifier can be used to help determine your likely interests. These cookies and resettable device identifiers use information about your use of this and other websites and apps, your response to ads and emails to deliver ads that are more relevant to you. These types of ads are called "interest-based advertising."

Many of the advertising cookies associated with our service belong to our service providers such as Google or may be specific to an advertising campaign we are running. This information typically may be used by us (or such other companies involved in the campaigns) and us to analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests, and better understand your usage. Campaigns will typically use facebook pixels and will however by their nature tend to be time limited and the data captured will be anonymised and not contain any personal data..

We use these cookies to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as to help measure the effectiveness of the advertising campaign.

These cookies remember that you have visited our website and use this information to tailor advertising for our products and services when you visit third party websites or social media accounts. You may opt out of receiving these at any time.

  1. Third party cookies and social networks

If you click on a hyperlink from our website to any third-party websites (for example, if you 'share' content from our website with friends or colleagues through social networks), you may be sent cookies from these third-party websites.

Please note that some of these third party services place cookies that are also used for things like behavioural advertising, analytics, and/or market research.

Third-party websites will have their own privacy and cookie policies which we cannot control. Please check the third-party websites for more information about their cookies and how to manage them.

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